Category: Uncategorized

Social Media Strategy Infographic

How do you execute Step 2, Social Media Listening? Use free tools like Google Alerts, Board Reader, Social Mention and Topsy to track the conversations that are going on surrounding your brand and industry. These tools will help you understand where discussions are taking place, what kind of issues need to be addressed within your industry which creates space for content creation and interaction. It will help you identify the platforms that should be focused on in your strategy and what business objectives should be accomplished through social media.

Comments?

The Social Resume: An Infographic on How Social Media Could Help You Land Your Next Job

As a Senior Communications Studies Undergrad at York University, talk of the job-hunt has precluded many pre-class discussions. A trend that my fellow colleagues and I have noticed is that an increasing number of employers, within the Communications field, are judging the value of potential employees on the extensiveness and the content of their social media presence. This might include a personal blog, Twitter, Facebook and other social media sites. Here is an Infographic that I came across presenting statistical data about the prominence of social media analysis by employers who are looking to hire. It also provides useful tips to make sure that your “Social Resume” is not just appropriate, but optimal for your success in the job-hunt.

Do you find that a good “Social Resume”  is necessary qualification for a job?

http://mashable.com/2013/01/23/social-media-your-next-job-infographic/

2012’s Most Amazing Social Media Stats…How will this impact 2013?

I came across this fantastic set of statistics including the top hashtags used this year, the amount of people on Facebook who do not use privacy settings, the amount of websites that have integrated with Facebook this year, and that 210, 000 years of music have been played on Facebook this year. What are your thoughts on these numbers? How will these technological trends impact our experience of social media into 2013? 

 

 

 

Top Ten Uses for Twitter During #Sandy

  1. Communicating to family and friends and social media friends or no one in particular to #staysafe
  2. Warnings and tips for the public from media and commercial companies.
  3. Tweeting @ media companies directly to find out information about the storm.
  4. Sharing jokes and making light of the situation (One person tweeted that his friend was having a great time jet skiing on the coast of NY).
  5. Speculation on how #Sandy will impact the coming election.
  6. Sharing live video feed of New York, an important facet of this storm coverage.
  7. Speculation on how hurricanes are name altogether (One person tweeted “Sandy sounds like someone my mom would have tea with”)
  8. Updates on the progression of the storm
  9. Sharing news articles and videos of the damage
  10. Sharing photos (which may or may not be real)

How did you use social media during this storm?